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Market Research
Click on the following links to download copies of research studies that examine who is coming to Penrith Valley, for what reasons. For more information click on the attached links.
The Future of Tourism in Penrith Valley
City Marketing Pty Ltd facilitated two workshops with Penrith Valley tourism operators to identify a cooperative approach to developing tourism in Penrith Valley. The following report outlines the results of these workshops.
Click here to view "The Future of Tourism in Penrith Valley", August 2004
Who is Visiting Penrith Valley?
With the help of a "Bureau of Tourism Research" product called CDMOTA Penrith City Council is able to access information on the characteristics and travel patterns of international visitors to Australia as well as Australian's traveling within the country.
Click here to view Penrith Valley CDMOTA presentation
Click here to view the Environmentrics presentation (*800K Powerpoint presentation)
Penrith Valley Central West
The following is a copy of the 16 page lift-out that featured in five newspapers in the Central West of New South Wales. This supplement encourage residents of Central Western New South Wales to live, work, visit and invest in Penrith Valley.
Experience Penrith Valley - 2005
The following document is a PDF copy of an eight-page lift-out titled "Penrith Valley - for all you need and more". The feature appeared in four newspapers in the Central West of New South Wales and was directed at people living in the area.
"Penrith Valley for all you need and more" - 2004
Distinguishing Identity Research
The follow document is a copy of "Penrith City Council Distinguishing Identity Research". This project was conducted by C & R Research for Penrith City Council in December 2003.
Penrith City Council Distinguishing Identity Research
Penrith Valley Tourism Infrastructure Study
Penrith Valley Tourism Infrastructure Study 1999
Market Research
Penrith Valley Visitors Survey - Quantitative
Penrith Valley Visitors Survey - Qualitative
Economic Contribution of Visitor Centres 1997
Penrith Valley Visitor Information Centre
Panthers Carpark, Mulgoa Road, Penrith.
PO Box 60, PENRITH, NSW. 2751
phone:1300 736 836
© Penrith Visitor Information Centre
Phone: (61 2) 1300 736 836 Fax: (61 2) 4732 7690
E-mail: pentour@penrithcity.nsw.gov.au
Mailing Address: PO Box 60, Penrith NSW 2751
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